Since 2013 I have been creating online courses for my community and today I want to confess some things. I love creating online courses because it seems as the perfect method to reach any part of the world and to share your knowledge. Nevertheless, behind all the creation and selling there is a great work […]
Creating the content of your online course or creating the program of your mentoring or consulting service will take you many hours, days, weeks, and even months. Nevertheless, your course or service without registering is nothing. This is why I always say that the promotion of your course or service is the 80% of the […]
The first step is to define and validate the theme of your online course. The next is to develop a super list of topics to transmit your knowledge in the best way. Creating a good list of topics requires a lot of hours of investigation and analysis. Through this post I want to share everything […]
A year ago Facebook launched a new format to measure conversions called Facebook Pixel. With this new feature the social network drove us crazy. Many of us had to dedicate hours to understand the new way of conversion, that in reality is more simple and practical. In this guide-post I will summarise how this new pixel […]
Some days ago I broke the record of assistance in one of my webinars, 1400 people connected to learn to convert more with Facebook Ads. Today I want to share some of the tactics I revealed in the webinar with you. Facebook Ads is the best ally if we know how to use it, it means […]
When you make a lot of Facebook Ads campaigns you usually use Facebook Pixel to measure each of your conversions. The principal conversion is the generated sales through advertisement ads. If your account has a predetermined currency that is not of your country, keep reading and look at the codes for each country to personalize your Facebook […]
There are many professionals that want to monetize their online channels and knowledge. Info products, also called digital products, are one of the most effective solutions for this purpose. Through this post I want to share what an info product is, the benefits, and all the types of digital products that you can create to […]
As you know, LinkedIn has become the best channel to show our professional accomplishments and connect with other professionals of our environment. This social network is the curriculum that never sleeps and that allows you to meet new professionals and obtain new opportunities. For this reason it is super important that you always have it […]
Pretty sure that many of you have seen that Facebook launched a new advertising format called Facebook Lead Ads. This is the new format that allows you to capture data of your potential customers without them needing to logout of Facebook. With this type of ads we obtain more conversions and facilitate the exchange of […]
If you are thinking in starting to sell your first digital product in your blog or web, this post will be very interesting for you. I have many years selling online and you do not imagine all that I have learned and the difficult moments I have lived because of not understanding some things or […]